The world of affiliate marketing is a vast maze of offers, product niches, testing and improving advertising, and more. It can be challenging at first, but with time almost anyone can be successful at affiliate marketing if they work at it and are smart about their investments.
The first and most important step you’ll take when getting started out in affiliate marketing is to figure out what product(s) you want to promote. There are millions of offers available through affiliate networks and independent sites, so take some time to research and discover product niches you think are under-marketed online. Once you’re ready to bring some to market, you’ll need to sign up with affiliate networks that provide the offers to get promoting. Generally these networks will require you to have some sort of site online already, so ensure that you’ve got something to show them before you apply.
Knowing what you’re capable of handling yourself and knowing what to outsource is incredibly important when it comes to being successful at affiliate marketing. If you’re not capable of coding your own landing pages – just outsource them. The cost of having a landing page produced is far smaller than the amount of time it will take you to learn to do this at a professional level. Similarly, if you aren’t a graphics wizard, don’t bother trying to make your own header and other graphics. By joining affiliate marketing forums like WickedFire you can find professionals that will do these jobs inexpensively, so you can focus on the things you’re good at, be it copywriting, writing ads, or sourcing out new niches to bring to market.
Speaking of affiliate marketing forums – it’s important to stay up-to-date with what’s going on in the affiliate marketing world. Bookmark a few affiliate marketing blogs or add them to your RSS reader so you can read new tips and tactics daily. Once you get going, you’ll be able to incorporate these into your marketing plans for your products. This can provide new revenue channels or increased margins, and most importantly, staying up-to-date will help you avoid making costly mistakes.
As you advance your advertising and affiliate marketing skills, you’ll want to venture into the realm of split testing your ads and your landing pages. Essentially, split testing (also known as A/B testing) involves testing different combinations of advertising copy and landing pages to see which ones convert sales at the highest rate. Once you have enough data to make decisions, you can then drop some of your lower-performing campaigns and start testing new combinations that may convert at higher rates. As you gain more and more affiliate marketing knowledge, you’ll be able to quickly determine what works and what doesn’t, which will lead to higher profitability.
It can take some time and a bit of an investment, but once you’ve built some skill with it affiliate marketing can generate serious revenue. Part-time or full-time, affiliate marketing can provide for extra spending cash or your primary income, and the more you work at it, the better you’ll get. Start small and learn, and before you know it, you’ll be on top of the game.